Basic SEO Tips To Take Your Blogspot Blog to Next Level

Have you created a free Blogspot blog and looking to learn SEO techniques to optimize your blog?

If the answer is yes, then you have come to the right place.

SEO is a very important component of Blogging. To get that flow of traffic from search engines you need to optimize your blog and without SEO it is very difficult to generate traffic from search engines.

When we talk about optimizing blogs, it is easy to optimize a WordPress blog as compared to Blogger. In WordPress, you can use plugins to make the task much easier. But as Blogger is a free platform it has its own limitations and can be only optimized to a certain extent.

With that said, every free platform has its own set of pros and cons and if you are new to blogging, you can use Blogspot to gain the experience, learn the basic techniques and then move to the WordPress blog.

Using these basic SEO tips, you can make your blog more search engine friendly and increase the visibility of your blog.

Search Engine Optimization Tips for Blogger Blog

1. Keyword Research

Researching keywords is the first step in the optimization process of any blog or website be it Blogger or WordPress. Before we dive into keyword research, first let’s discuss What are keywords?

Keywords are the words, phrases or queries that the users enter in the search engines when they are looking for something. Keywords are also known as search queries.

These words or phrases when entered in the search engines return results in the form of web pages on the search engine result page.

2. Plan your content

Once you have selected the relevant keywords, its time to use them wisely in your blog. Plan your content according to the keywords.

Add them where they fit best. Now when I say this, don’t add them everywhere. It will make your post look spammy, less engaging and you can get penalized for keyword stuffing. Create content around your keywords.

Using these key phrases, create an engaging post. Use keywords and synonyms in heading tags. Google loves synonyms. Put your creative hat on and create some catchy heading using these.

You can create heading and subheadings using the heading tags. In Blogger, you can create or change headings on a page or a post using the option available on the tool.

3. Blog post title optimization

One of the most important parts of the blog post is the title. It is one of the first things searchers see on the search engine results page and is also displayed on the browser tab. The title describes the content of the post to both users and search engines.

An optimized title adds great value. It has to be to the point but needs to grab the attention of searchers as well.

Another thing you will notice, when you or any visitor will share your post on social media, many social networks will display the Title on the shared post.

Here are a few pointers to remember while optimizing titles